Date: Mon, 12 Jan 2004 03:01:48 -0800 From: the_dojang-request@martialartsresource.net Subject: The_Dojang digest, Vol 11 #14 - 7 msgs X-Mailer: Mailman v2.0.13.cisto1 MIME-version: 1.0 Content-type: text/plain To: the_dojang@martialartsresource.net Errors-To: the_dojang-admin@martialartsresource.net X-BeenThere: the_dojang@martialartsresource.net X-Mailman-Version: 2.0.13.cisto1 Precedence: bulk Reply-To: the_dojang@martialartsresource.net X-Reply-To: the_dojang@martialartsresource.net X-Subscribed-Address: kma@martialartsresource.com List-Id: The Internet's premier discussion forum on Korean Martial Arts. List-Post: List-Subscribe: , List-Unsubscribe: , List-Help: Status: O X-Status: X-Keywords: Send The_Dojang mailing list submissions to the_dojang@martialartsresource.net To subscribe or unsubscribe via the World Wide Web, visit http://martialartsresource.net/mailman/listinfo/the_dojang or, via email, send a message with subject or body 'help' to the_dojang-request@martialartsresource.net You can reach the person managing the list at the_dojang-admin@martialartsresource.net When replying, please edit your Subject line so it is more specific than "Re: Contents of The_Dojang digest..." <<------------------ The_Dojang mailing list ------------------>> Serving the Internet since June 1994. Copyright 1994-2004: Ray Terry and Martial Arts Resource The Internet's premier discussion forum devoted to Korean Martial Arts. 1600 members. See the Korean Martial Arts (KMA) FAQ and the online search engine for back issues of The_Dojang at http://MartialArtsResource.com Pil Seung! Today's Topics: 1. New e-mail Address (TSDTiger@aol.com) 2. thanks for all replys on(sholin?) (james fawbush) 3. Why take up martial arts? (harmonywushu@juno.com) 4. Studio Location (Rudy Timmerman) 5. Student service (Rudy Timmerman) 6. Demos and Marketing (Rudy Timmerman) 7. International friendship event (dukmoouk@btopenworld.com) --__--__-- Message: 1 From: TSDTiger@aol.com Date: Sat, 10 Jan 2004 18:46:41 EST To: hapkido@alltel.net, leifbecker@yahoo.com, bhaney@graphicventuresinc.com, bighank777@attbi.com, TOOTER2ND@aol.com, clar6963@bellsouth.net, Jason.Clarke@buildersfirstsource.com, Mcleve007@charter.net, the_dojang@martialartsresource.net, ehron99@hotmail.com, MSFG@aol.com, henrytkd@bellsouth.net, Richhodder@Hotmail.com, tkddragon@msn.com, jeff.cia@mindspring.com, johnson.gov@worldnet.att.net, DWJ@aol.com, MAJ5511@aol.com, netmage777@adelphia.net, mackcommunications@attbi.com, D.McHenry@juno.com, lmmccarthy@msn.com, TSDDragon@aol.com, BMurdock@SANITARYPROCESSSYSTEMS.COM, OakwoodKarate@aol.com, Spankyzav@cs.com, rterry@idiom.com, mojakwan@yahoo.com, hununpa@netzero.net, karenss@charter.net, RRTallon@aol.com, cjthorn@charter.net, hapkido@netdoor.com, GgNH@aol.com Subject: [The_Dojang] New e-mail Address Reply-To: the_dojang@martialartsresource.net Hi Gang, Please be aware that the Clarke family will no longer be on regular AOL in the very near future. We will continue to use AOL instant messender but by the end of March our old AOL e-mail addresses will no longer work. Our new e-mail addresses, which in addition to our AOL e-mail addresses are currently active, are listed below. Pathway Martial Arts pathwaymartialarts@joimail.com Joe Clarke jclarke@joimail.com Peg Clarke pclarke@joimail.com Tracy Clarke tclarke@joimail.com We look forward to hearing from you all soon. Yours in Jung Do, Joe Clarke --__--__-- Message: 2 Date: Sat, 10 Jan 2004 17:15:37 -0800 (PST) From: james fawbush To: The_Dojang@martialartsresource.net Subject: [The_Dojang] thanks for all replys on(sholin?) Reply-To: the_dojang@martialartsresource.net i wanted to thank everyone who replied to this e-mail. they were very helpful. bear with me if i ask some silly questions, i still am new to martial arts. james burningtiger --------------------------------- Do you Yahoo!? Yahoo! Hotjobs: Enter the "Signing Bonus" Sweepstakes --__--__-- Message: 3 Date: Sun, 11 Jan 2004 18:21:04 GMT To: the_dojang@martialartsresource.net From: harmonywushu@juno.com Subject: [The_Dojang] Why take up martial arts? Reply-To: the_dojang@martialartsresource.net Hey Folks, My wife stumped me the other night. We were watching some martial arts tournament on tape, and she sprung the question: "why on earth would anyone want to take martial arts up." I had my own reasons, which are admittedly not the same now as when I stated. So, Now I'm sort of feeling out the issue with other folks. so Whaddaya say? Thanks Peter Join the Fight against violence! Subscribe to the Martial Artists Against Violence email list by sending a message to martialartistsagainstviolence-subscribe@yahoogroups.com ________________________________________________________________ The best thing to hit the internet in years - Juno SpeedBand! Surf the web up to FIVE TIMES FASTER! Only $14.95/ month - visit www.juno.com to sign up today! --__--__-- Message: 4 Date: Sun, 11 Jan 2004 17:35:09 -0500 From: Rudy Timmerman To: the_dojang@martialartsresource.net Subject: [The_Dojang] Studio Location Reply-To: the_dojang@martialartsresource.net Chris writes: > I really appreciate your responses and respect your opinion. So, let > me > ask this - Should I give up the high rent and highly visible commercial > location and build a Dojang next to my home? This will significantly > reduce my expenses, but the location is in the middle of a country > environment with little to no traffic. Hello Chris: Please understand that I run a non profit school (always have), so I may not be the best to answer your questions. However, I did spend a lot of time looking at the various options around, joined several marketing groups, and I actually spent some time visiting some of the more successful schools around. I'll give you my personal opinions based on these findings. 1. Most people will agree that location is one of the most important things in establishing a prosperous school; however, I have met one man who has a school in a warehouse district with no apparent drive by traffic that would attract students. Yet, this man has one of the most successful schools around, and for years he has been on the top of the EFC list in earnings. So, it seems quite possible to have a successful school in an area other than a nice shopping mall. The thing school owners should give careful consideration is this: is the school in a nice mall to impress other people or not. If so, your ego may be taking a big bite out of your earnings. 2. The way the school owner offset his location deficit was to become extremely active in the education system. This has given him access to a tremendous source of potential students, and he has obviously made the best out of that. It is not easy to get an "in" with the various school boards, because your competition will most certainly object to any favorable conditions they may offer a particular MA school. In order to bypass such problems you will need to have a program others simply can't offer. This particular school owner co designed such a program, and he marketed this well to the edu. people (as well as other martial artists). I'm talking about the Jefferson's School of Character Education. 3. This particular school owner also has a very good student service program in place, and he relies heavily on the best form of advertising... word of mouth. It seems that regardless of location, great student service is paramount to financial success. Sincerely, Rudy --__--__-- Message: 5 Date: Sun, 11 Jan 2004 18:03:52 -0500 From: Rudy Timmerman To: the_dojang@martialartsresource.net Subject: [The_Dojang] Student service Reply-To: the_dojang@martialartsresource.net James writes: > A couple of posts ago you mentioned that you know of a school that had > service "second to none". You mentioned that people really look for > good > "service" from a martial arts school. Could you provide some examples > of > this good service? Hello James. I will try to give you an idea of what makes Keith Hafner such a success story. I spent quite a bit of time studying the way things work at his dojang by quietly sitting back in his foyer to watch and listen to the parents that were also sitting there. Keith is quite a success story, and I am not at all sure what goes on behind the scene at his daily staff meetings. All I can offer is an insight on what is very apparent on the outside, and I'll forego any speculation on how he motivates his staff. 1. Keith is in firm control of his school, and there is NOTHING that goes on that he is not fully aware of. 2. His intro program is impeccable, and his brother is nothing short of spectacular at making anyone feel right at "home". In fact, I fully attribute a lot of the school's success to the "family" feeling that is very prevalent everywhere in the school. 3. The martial art program in the school is solid, but not even spectacular. The success is on how Keith and his staff deal with people. 4. The program IS however designed for success. This is very important if you want to make people feel good. On a side note on the above. A successful program needs to address the needs of the people; however, many translate this into cutting quality. Not so, in Keith's school. He has a martial art (Tae Kwon Do) that inherently is less demanding than some Hap Ki Do schools are in terms of volume of technique, but the quality of technique in his school is solid. IMHO, this simply means that we have to reevaluate on the volume of material we teach as Hap Ki Do people, as in many schools this is too front heavy. 5. Aside of a solid program designed for success, Keith's staff is right on top of knowing EVERY student ion their school (not a small feat considering the number of students he has). Like I said... they are a family. 6. You can't walk into his doors for more than three steps before whoever notices the new visitor goes out to greet him or her. This means that ALL staff members work as ONE solid team, because someone will step up to continue whatever it was the first person was doing. 7. Like in a real family, no one forgets a birthday, an accomplishment, or anything else important that happened to you. They celebrate your success as if it were their own, and that includes anything new/better you might have accomplished in class. 8. The entire team is totally professional, but yet human. This is also not an easy feat. Few people know where to draw the line between being a teacher or a pal. 9. EVERYONE, including the students, encourages one another to do better. 10. Like the preacher stands at the door of the Church when you leave, so is the Hafner staff there to say goodbye to you and urge you to come back for the next class. There is obviously a lot more going on there, but these are some of the things I noticed that are NOT written down in the marketing guru's expensive package he will try to sell you. Hope this helps. BTW, I know how it works; however, I must admit that I have not been able to get these ideas across to my black belts. Sincerely, Rudy --__--__-- Message: 6 Date: Sun, 11 Jan 2004 18:17:50 -0500 From: Rudy Timmerman To: the_dojang@martialartsresource.net Subject: [The_Dojang] Demos and Marketing Reply-To: the_dojang@martialartsresource.net Sandy writes: > Then we try to get as many kids in > the audence to come and participate and do palm stricks and a basic > side kick > to a target. We bring our little dragon boards so each of those kids > can break > a board. They love it, parents love it and it is pretty cool! Hello Sandy: I assume that you do these demos to give your students a chance to grow as well as get new students. In the last case, you forgot to mention that with each broken board several things happen. 1. You must have a ready made simple waiver that includes the full name and phone number of the person. 2. Take a picture of the break, and send it to that person a week after the demo as a follow up. It gives you a good reason to contact that person with your intro spiel, and it also makes sure that your school name and number are prominently printed right on that picture. Everyone these days has what it takes to do this simple task... right:) 3. If your picture of the actual break did not go well (you missed the shot), Take another one with the child holding the broken board (which by the way you should have signed for him or her). This may even be a better shot, as it gets YOU in the picture as well. 4. along with the picture, you must of course send the school pamphlet or schedule etc. 5. Follow up on the entire thing a few weeks later with a nice phone call or letter. It takes a lot of contacts before people decide to act on an ad. BTW, I asked Keith Hafner when he stopped sending such call and/or notices out to prospects. His answer was simple: "when I get their official death notice". Oh, did I forget to mention that Keith Hafner, as part of his student service, has someone to look at the local news and papers just to see if there is anyone "in the news" from his school he should send a congratulation or other note to. Sincerely, Rudy --__--__-- Message: 7 Date: Mon, 12 Jan 2004 00:41:48 +0000 (GMT) From: dukmoouk@btopenworld.com To: hkd-tkd@martialartsresource.com Cc: rterry@martialartsresource.com, the_dojang@martialartsresource.net Subject: [The_Dojang] International friendship event Reply-To: the_dojang@martialartsresource.net Dear Sir, Please can you list the following international friendship and charity event on your websites: 6th-7th March 2004 - 2nd Korea Hapkido European Championships, then Charity Grandmaster Seminar held by Grandmaster Kim Jin Pal, Grandmaster Bong Soo Han and Grandmaster Kim Duk In. Freindship event and all martial artist of all arts welcome to participate. Total cost of participation is 15 pounds sterling. Championship competition is free to spectators. For more information and/or an entry form, please email: dukmoouk@btopenworld.com Grandmaster Kim Jin Pal is the President of Jin Pal Hapkido, Grandmaster Bong Soo Han is President of the International Hapkido Federation and Grandmaster Kim Duk In is President of the Duk Moo Academy. Both Grandmaster Kim Jin Pal and Grandmaster Bong Soo Han are based in the US. In the spirit of martial arts, we would be grateful if you could bring the event to the attention of as many of your website visitors as possible. Kindest Regards, Jade Alexandria Smith United Kingdom Duk Moo Academy Secretary and Technical Committee --__--__-- _______________________________________________ The_Dojang mailing list The_Dojang@martialartsresource.net http://martialartsresource.net/mailman/listinfo/the_dojang http://the-dojang.net Old digest issues available @ ftp://ftp.martialartsresource.com Copyright 1994-2004: Ray Terry and http://MartialArtsResource.com Standard disclaimers apply. Remember September 11. End of The_Dojang Digest